Here are recent samples of my non-drinks-related work for various publications and clients:
From the latest business-travel hotels to top travel hygiene for your electronic devices, plus advice on everything from etiquette to packing from travel experts, this column caters to jet-setters and desk-chair travellers alike.
This new events round-up seamlessly integrates client SoCIAL Lite in a sponsored post that’s native to the content/tone of a newsweekly site.
This promoted article provided the unique point of view of the client, the BCTF, in a newsworthy format for Postmedia native-content platforms.
A sponsored post for ATB Financial on Postmedia platforms captures the appropriate authoritative, newsy tone.
Clients like HSBC Global Asset Management need business-savvy, smart financial copy to run on native and sponsored platforms like this one.
Focusing on unique pandemic-era safe and local offerings—from in-room Christmas trees to elegant takeout dining for home—at Fairmont Hotels across the Lower Mainland region of Vancouver, Canada.
Project: On the Beach: A Luxury Retreat’s Stylish Transformation, at the Fairmont Royal Pavilion in Barbados
Capturing the elegance and amenities of a high-style luxe revamp of an iconic resort property in Barbados, for Fairmont Hotels & Resorts.
Project: Right Sizing
I edit Right Sizing, a magazine for those considering an urban exodus to one of B.C.’s idyllic smaller communities.
Originally commissioned for FairmontMoments.com, this article resonated so well it was published as sponsored content on EverythingZoomer.com.
Working from a RE/MAX whitepaper/press release, I crafted an engaging sponsored article for a leading newspaper website. I also wrote about the surprising affordability of mountain chalets for this client.
This native post for Veterans Affairs Canada has the solid, newsworthy tone suiting the Toronto Star sponsored-section platform.
SoCIAL Lite is a lighter-choice ready-to-drink beverage; this story gives seasonal food and entertaining tips tailored to the lifestyle and audience of this sponsored post.
Fairmont Hotels & Resorts’ elegant PerfectlyPacked.com microsite is an ideal platform for expert travel content geared to business people on the go. I provided 20 more packing tips for business travelers for the site as well!
A blog article celebrating the iconic John Lennon and Yoko Ono event and contemporary celebrations at the Fairmont Hotels & Resorts property in Montreal.